Objavljeno 01.10.2021.

Povodom Međunarodnog dana kave, Julius Meinl će zasadit 12.000 stabala!

U suradnji s Institutom Jane Goodall Julius Meinl pomaže pošumljavanju Tanzanije; jedno stablo apsorbirat će 60 kilograma ugljika u sljedećih deset godina.

Mali trenuci čine svijet drugačijim, jedno stablo čini razliku! Uoči ovogodišnjeg Međunarodnog dana kave, 1. listopada, svjetski poznati proizvođač premium kave i čajeva Julius Meinl udružio je snage s Jane Goodall Institutom Austria, poznatim po izvanrednom humanitarnom radu u zaštiti okoliša te će zajedno posaditi čak 12 tisuća stabala u Tanzaniji i tako dati svoj doprinos – spašavanju pluća zemlje. Dovoljno je reći - samo jedno stablo apsorbirat će čak 60 kilograma ugljika u sljedećih deset godina!

Sve je povezano i svatko može biti dio pozitivne promjene, a to znaju i akteri ove priče koji će ovom akcijom pomoći pošumljavanju i sačuvati staništa za mnoge rijetke životinjske vrste. I, da, Tanzanija nije slučajno odabrana, jer ova afrička država jedna je od nekoliko 'domovina' Julius Meinl kave, ali i jedan od najvećih rezervata za zaštićene životinje na svijetu. 

„Julius Meinl kava rado se pije diljem svijeta, pa želimo motivirati i naše kupce da, uz kavu, i sami doprinose očuvanju okoliša. Na ovaj Međunarodni dan kave zajedno ćemo učiniti dobro djelo, pomoći pošumljavanju Tanzanije i poslati važnu poruku svijetu. Znamo da stabla igraju ključnu ulogu u apsorpciji ugljika, a kako se sve više suočavamo s negativnim utjecajem klimatskih promjena, održivi projekti poput sadnje stabala nikada nisu bili važniji”, poručuju iz tvrtke Julius Meinl. 

U Hrvatskoj se ovoj akciji može priključiti svaki ugostiteljski objekt kupnjom Julius Meinl Supreme kave po promotivnoj cijeni do 31. listopada. Julius Meinl Supreme je 100% arabika, premium proizvod s UTZ certifikatom. U suradnji s Jane Goodall Institutom Austria, za svaku kupnju ove kave posadit će se jedno stablo u ime kupca.

Svi kupci primit će službenu zahvalu Jane Goodall Instituta Austria za doprinos pošumljavanju Tanzanije.

Foto: Julius Meinl

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